The AI map of Göteborg
Are the businesses in Göteborg seen when customers ask AI?
We tested 900 of the most visible businesses on Google Maps in Göteborg, trade by trade. 604 of them are never mentioned when someone asks ChatGPT, Gemini and Perplexity for a business in their trade.
Trade by trade
Sample per trade: up to 60 of the most visible businesses on Google Maps in Göteborg, 6 customer questions each, 2 times, to ChatGPT, Gemini and Perplexity. A business counts as mentioned if it appeared in at least one answer. The SCB column is the number of firms in the trade with activity in Göteborg according to Statistics Sweden's business statistics (2024). How we measure
| Trade | Tested | Mentioned by AI | Never mentioned | In Göteborg (SCB) |
|---|---|---|---|---|
| målerifirmor | 59 | 10 | 49 (83 %) | 147 |
| advokatbyråer | 59 | 12 | 47 (80 %) | 331 |
| veterinärer | 51 | 11 | 40 (78 %) | 25 |
| bilverkstäder | 60 | 13 | 47 (78 %) | 218 |
| elektriker | 56 | 13 | 43 (77 %) | 280 |
| frisörer | 59 | 14 | 45 (76 %) | 293 |
| redovisningsbyråer | 58 | 14 | 44 (76 %) | 725 |
| rörmokare | 28 | 7 | 21 (75 %) | 111 |
| restauranger | 59 | 16 | 43 (73 %) | 1,287 |
| naprapater | 58 | 17 | 41 (71 %) | – |
| städfirmor | 58 | 20 | 38 (66 %) | 223 |
| fysioterapeuter | 57 | 22 | 35 (61 %) | 112 |
| tandläkare | 60 | 24 | 36 (60 %) | 177 |
| optiker | 60 | 25 | 35 (58 %) | 50 |
| fastighetsmäklare | 58 | 31 | 27 (47 %) | 253 |
| gym | 60 | 47 | 13 (22 %) | 25 |
The sample is the businesses that already show best on Google Maps, the ones with the best chance of being named. That so few of them are says more than a large sample would. Businesses that do not show on Maps are mentioned even less.
redovisningsbyråer: 58 businesses, 8 questions, 3 runs each. Its own page with a report per business. See redovisningsbyråer in Göteborg
Is your business on the map?
Type your website or your name. If you are not in our data we measure you right away, it takes one to three minutes.
FAQ
Straight answers
Why are so few businesses mentioned?
AI services build their answers from what can be read about a business: the Google profile, the website, directories and pages that talk about it. Businesses with few reviews and a thin website are rarely in that material, however good they are.
How are the businesses on the map chosen?
Per trade we take the first hits in Google Places for the city, the same list a customer sees in Google Maps. We do not pick businesses by hand.
Can you make us visible in AI?
We promise nothing about what AI answers. We fix what can be influenced, reviews, profile, website and directories, and measure before and after with the same questions.